Statement Of Intent
Statement of Intent
For my bus
stop poster advertisements, I will ensure that they all comply with the
Advertising and Standards Authority, my posters will contain graphic or
potentially offensive material, such as text and images which could contain
violence, cause fear or distress or is promoting anti-social behavior. This is
important, as advertisements placed in public areas such as mine will been seen
by a variety of people with a mix of experiences, including those who are not
part of my desired target audiences, such as children and therefore could alarm
or distress them. The show will be promoted on IVTX and will follow the ASA’s
protocol the same way as my public bus stop posters. So, material will be
limited to what is appropriate to display.
In order to
make my thriller stand out and be successful with audiences, it must grip and
intrigue those watching and appeal to a diverse pool of audiences such as men
and women. My thriller is based around a police officer stationed in the city,
he is offered a promotion to detective but will have to transfer to the
countryside, while he is there a string of murders begin, serial killings. He
is being taunted and being left clues by the killer, through mail and notes
left in his apartment after it was broken into. The hook and twist that will
increase and maintain audiences, is that he has split personality disorder, and
while one of his personas is chasing the killer, the other is the killer that
he is chasing, and the clues are his third persona trying to force him into
remembering and doing everything in order to cure himself. My thriller will be
titles “Prey”. I believe it will shock and intrigue viewers, qualities
important to the thriller genre.
My poster
designs for the thriller will appeal to the target audience of young adults
(18-35) with a small secondary emphasis on the older crime and thriller
enjoying viewers (40-60). My thriller show “Prey” will appeal to already
existing fans of the thriller and crime genres, and other popular shows such as
“Dexter”, “Vera” and “Zodiac”. The thriller and posters will appeal to the
target audience as the theme will be constantly intriguing and unsettling while
keep a level of suspense. It will include a young main character and a diverse
cast of ages, races and other features in order to attract to our main target
audience in order for them to relate to the characters, producing a feeling of
involvement and further intrigue in the show.
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